OP TouchPoint
OP TouchPoint is an advanced product launch framework that optimizes planning, deployment, consistency and resource integration resulting in faster time to market and greater customer acceptance.
From R&D and Engineering to Sales and Marketing, launch activities involves several departments throughout the organization. OP TouchPoint helps you prepare and execute the internal and external activities to ensure better results when launching your products. Our well-articulated framework includes:
- Setting the objectives, strategies and milestone activities necessary to achieve the impact desired from the product launch
- A Launch Plan that provides a road-map for internal and external preparation and ensures the greatest impact at a lower cost
- Integration of the launch strategies across the sales, service and marketing channels including partners, suppliers and distributors
- Multi-Channel deployment of tactical activities including: branding, collateral development, and Online and off-line activities
Why use OPENVISION to help you launch your products?
Our framework combines proven, strategic experience gained from dozens of successful product launches with exceptional multi-channel marketing activities that are designed to generate higher demand and conversion.
